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UK Government Announced New Cyber Security Strategy

26. November 2011

The UK government announced new cyber security strategy. (Photo: nakedsecurity.sophos.com)

This year the notorious hackers of the hactivist groups around the world have made headlines by breaching into the websites of several high-profile organizations including Sony, Citigroup, European Space Agency, European Parliament, WordPress, Voice of America etc. In a word, they made 2011 as the banner year of cybercrimes. Many renowned companies and governments are taking necessary steps to improve the security system in their websites. The UK government has announced the 2011 cyber security strategy focusing on to protect cybercrimes on November 25, 2011.

According to the new security strategy, a group of specialist dubbed as National Crime Agency (NCA) will handle the cyber-attacks in UK. Polices with specialist skills in UK would form the agency. The hackers would also be a part of the new security control team. The team of experts will collect the actionable data on cyber-crimes, analyze new possibilities of attacks and work to advance the cyber security capabilities in UK.

Specifically, this is a private and public sectors cyber security process. The joint participation of both the private and public sectors could bring success for the new cyber security policy. Besides, individuals in both the private and public sections require ‘awareness, engagement and trust among seniors on both sides’.

The Prime Minister David Cameron welcomed the new strategy and said, “Cyber security is a top priority for government and we will continue to work closely with the police, security services, international partners and the private sector to ensure that the UK remains one of the most secure places in the world to do business.”

The UK government published the 43 pages report on the cyber security strategy in the news release of Cabinet Office. The new approach from the UK government shows that how the government is planning for economic prosperity of the individual in UK, and as well as protecting national security and the public’s way of life by introducing trusted and resilient digital environment.

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Room 77: Perfect Hotel Search Tool

10. November 2011

Room 77 is capable of finding the perfect hotel room for travelers. (Photo: appappeal.com)

A few months ago, in July 2011, the search giant Google launched its search tool “Google Hotel Finder” that helps the users find their perfect hotel for their travel needs. Today, R77 lab has launched a new hotel search engine that use real-time pricing that is not exists in the Google’s search tool.

The name of the search engine is Room 77. It is very fast and wide-ranging hotel search tool and capable to find the suitable room at the desired hotel among more than 120,000 hotels around the world. To create the search engine, the developers in the R77 labs gathered the information of more than 500,000 hotel rooms and also collected reviews and rating from the travelers.

The website helps the users providing the details about the rooms at their desired hotels. The users also can filter the room search using the virtual “room view” or using some free services such as free Wi-Fi, free breakfast, free parking, free airport shuttle etc. “Want a room with an Eiffel Tower view? Just search for hotels in Paris and type in “Eiffel tower view” in that free form box and see what we come up with. Try combination searches like “ocean view balcony jetted tub”. Ranked, indexed, delivered,” according to the news release.

Basically, the company launched the hotel finder in February and today they just launched the improved version of the site with some new features. To get a better knowledge about the Room 77, watch the following video.

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Microsoft, Yahoo, AOL Are Now Partners To Battle Dominance Of Google And Facebook

09. November 2011

Microsoft, Yahoo, and AOL announced partnership.(Photo: campaignlive.co.uk)

Microsoft Corp., Yahoo, and AOL are some of the most renowned companies that played a significant role in the modern Internet and Telecommunication. These companies have recently agreed to partner, announced on November 8, 2011, to fight against the top listed Google and Facebook that gained popularity much then them in the past few years, according to the Microsoft’s News Release.

According to the agreement, the three companies have the right to access the online display inventory of one another. Within next year, the three companies will join in each other’s real-time bidding technologies. As a starting, they will access using Microsoft Advertising Exchange, Yahoo Right Media Exchange, and AOL’s exchange technology. The partnership should increase the demand of the display advertising offerings of the three companies as well as provide better return to the publishers and advertisers.

Facebook acquired the top place in display advertising revenue from Yahoo in 2011 and its percentage increased to 17.7 percent from 12.2 percent. At the same time, Google increased from 8.6 percent of the market to 9.3 percent. On the other hand, Microsoft Corp, Yahoo and AOL’s share markets are decreasing, According to the reports of the iStockAnalyst.

“We’re thrilled to partner with Microsoft and AOL and bring to market what we believe will be a more efficient, effective and more effortless way to access true premium inventory and formats,” said Ross Levinsohn, the executive vice president of Yahoo in America. He also added, “There has a been a significant shift in how inventory is bought and sold, and we’re now 100 percent focused on controlling our own destiny, working directly with marketers and agencies and driving better returns for our advertising partners.”

The three American companies also agreed that their sales terms would be unchanged and they will ‘actively compete’ for the publishers and the advertisers for their own unique products. It can be considered that partnership would surely improve the worldwide internet and would help the companies.

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Google Announced Multiple Sign-in For Mobile

22. September 2011

Google has updated the Gmail for mobile browsers by adding multiple sign-in and others features. (Photo: droidupdate.info)

The search engine giant and world’s best brand Google has brought a lot of updates in the past few months. They released a new fascinating search tool Google Hotel Finder, and also updated Google Map by adding weather layer, real-time traffic facilities. Google is not only developing the desktop applications but also improving the services in the mobile web applications. Today, Google introduced a series of highly requested features for Gmail in mobile browsers like iPhone, iPad, Smartphone and tablets.

Multiple sign in is very useful for the users who want to access several accounts simultaneously for his personal or business purpose. The facility has been here in the desktop for quite some time. From today, the users can get the multiple account access facility in their mobile devices.

By clicking the account switcher at the bottom of the thread-list and then signing into another account, the users of the mobile browsers can sign into an additional account. Furthermore, Google is adding the auto-correct and other mobile spell-check facilities. By pressing the new signature button and choosing the signature, the users can create new essential signature, according to the GmailBlog.

“Ever forgotten to set your out-of-office auto-reply in Gmail before going on a trip? You don’t have to worry about that anymore, since you can now set your auto-reply using the mobile interface. Simply choose a start and end date and specify your message, just like on the desktop interface,” wrote Dominic Leung, Google’s mobile software engineer.

To provide the new facilities Google has already updated URLs and, as a result, each account can have distinct bookmark. Google advised the users to update the bookmark who have already bookmarked Gmail for their mobile devices. Otherwise, the users have to add a bookmark to their mobiles from mail.google.com.

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Rumor: Facebook To Announce Partnership With Hulu

18. September 2011

Facebook is set to announce new features of TV and movie contents sharing on the widely popular social networking website. (Photo: hotclub101.com)

Facebook had to face problems of losing millions of users due to the search giant Google’s social networking site, Google+. A recent threat from the hacker group Anonymous, through a video clip, is also a big reason to worry for Facebook. Ultimately, Facebook is now in a fix. However, in this situation, to gather more users, the CEO of the social networking giant, Mark Zuckerberg, is going to launch new features, sharing TV and movie contents on Facebook, at the f8 developer conference next week, according to a rumor.

The main theme of the conference is to highlight a new music service. On the other hand, according to the rumor, Facebook is also going to strengthening its relation with premium TV content service, Hulu, in the conference.

The new features would help users to see what their friends are watching on Hulu and share video content between their personal Facebook networks. Hulu will provide free content with a simple content sharing facility. Hulu also has a pay tier site named Hulu Plus, which has been offering free use for a month to encourage users to connect their Hulu accounts to Facebook.

The source believes that though Facebook didn’t take the first step to form partnerships, it may select other video providers. However, there are also some premium TV content providers in the list of Facebook board members. “One source familiar with the conversations said Netflix is also very close to Facebook. Netflix CEO Reed Hastings is on the Facebook board, but because Netflix is a subscription site, is more difficult to integrate,” according to the New York Post.

There is no doubt, the new step would be very effective to gather more users on Facebook. Obviously, a successful relation with the social networking giant Facebook will bring more video traffic for the sites.

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Apple: World’s Second Most Valuable Brand

16. September 2011

Apple is now the world’s second most valuable brand as of September 2011 statistics. (Photo: m.zdnet.com.au)

The British brands consulting firm Brand Finance published the list of the world’s most valuable companies or brands in 2011, based on the worth of the brands, on Wednesday, September 15. Google achieved the first place in the ranking. Apple and Microsoft are second and third in the list respectively.

Brand Finance studied the cash flow and other financial activities of the brands to determine the worth of the brands and charted them according to the value. Google brand value rose 9 percent and the worth of Google’s trademarks and other intellectual property is $48.3 billion.

This year Apple is the most successful company and its brand is worth $39.3 billion as the new chat, which is about 33 percent more than the previous statistics. Apple, for the first time, passed Microsoft, IBM, Wal-Mart, and General Electronics.

On the other hand, Microsoft dropped to the third place with a brand worth $39 billion, which is 9 percent less than the value of the last year. However, it is predicted that the upcoming Windows 8 may raise the value of the brand.

Below the top three, the top ten includes IBM, Wal-Mart, General Electronic, AT&T, Coca-Cola, Wells Fargo, and Bank of America respectively. For the first time, in the list, all of the top four brands are tech bands, according to reports.

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Google To Unveil New Programming Language ‘Dart’

09. September 2011

The search engine giant Google is going to launch new Programming language Dart for structured web programming. (Photo: fusible.com)

Google has already created a lot of thing for the users from the beginning. The search giant has also contributed in the field of programming language, developed Go like language, and used a lot of algorithm to upgrade its search engines. Today, the company announced that it is going to introduce a new programming language this October.

In the opening speech at the GOTO conference in Arhus, Denmark, Google will unveil the programming language ‘Dart’ on October 10, according to the GOTO conference website. However, there are not any details about the features of the upcoming language. According to the breaking news, the language is for ‘structured web programming’.

The website also describes some detailed biographies about the software engineer Gilad Bracha and tech lead manager Lars Bak and they will launched the new language. Bracha is the developer of the Newspeak programming language and the co-author of the Java language Specification. Bak is a veteran virtual machinist and responsible for designing Google Chrome V8 that makes Chrome fast.

“The program itself, meanwhile, is looking to provide some serious payoff for web developers by giving them a more efficient tool with which to do their development activities… This in turn leads to a variety of possible benefits, including reduced development time which in turn yields greater productivity, reduced costs and sometimes both at once depending on just how much increased productivity is sufficient,” according to the TFTS.

The new language is assumed that it would not be a c-like system oriented language but it would be some kind of interpreted language like JavaScript or Python, according to the ExtremeTech. If the new language is certainly an interpreted Smalltalk then it would be the most popular language of Google. Google invites, “Join us and GOTO Aarhus and get all the details.”

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Google Voice Helps Users To Export Personal Data

07. September 2011

Google Voice service was added to Google Takeout by The Data Liberation Front. (Photo: laughingsquid.com)

The engineers and the software developers in Google are always trying to provide new and updated services for the users all over the world. Recently, the developers updated search giant’s ‘Google Takeout’ by adding new feature ‘Google Voice’ telecommunications service which allows the users of Google Voice to export their personal information and the data is available for download by the users via Google Takeout.

“We believe that our users should be able to export any data that they create in (or import into) one of our many products, and we’ve created a project called Google Takeout to make this process as easy as possible. We’re happy to announce that Google Voice is the latest product available for Google Takeout,” software engineer Anthony Jawad said in a post.

The new features of Google Takeout deals with the data associated with the users Google Voice account. The users have access to call history, voicemail, messages, greetings, and call recordings among which the voicemail messages and greetings are exported as mp3s, text messages as micro-formatted html, and forwarding phone numbers as a vcard. Users can also be able to download these data.

A group of engineers of The Data Liberation Front has updated Google Takeout. Google launched Google Takeout in July which allows the users to export data from Buzz, Contacts and Circles, Picasa Web Albums, and their Google profiles. Undoubtedly, this new feature has raised the excellence of ever-expanding Google.

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Google+ Celebrity Profiles Can Now Be Verified

21. August 2011

Google's new security measures aims to protect privacy of users. (Photo: topics.nytimes.com)

Google+, the social networking site that was launched by Google some months ago, apparently has plans to beef up the security of their customers who have the maximum amount of followers or those customers who also happen to be famous celebrities like singers, sports stars or actors. According to the blog of an Google official Wen-Ai-Yu, Google has taken this step to ensure that the identity of their important customers does not get stolen, hijacked or misused by impostors.

Each verified account of a celebrity or a public personality will consist of a check mark, on their profile page, that will vouch for the fact that these are the real and authentic account of the respective celebrities. While this feature is only limited to famous people and customers with a predetermined number of contacts, Google assures its users that it will also be made available to the others, in the near future. However, Wen’s blog failed to mention the actual criteria or requirement that is needed to used this security feature.

Even though Google has been facing a bit of criticism lately, due to its decision to shut down accounts which do not use a real name, the company spokesperson claims that they are working on the compromise with the terminated account users and are giving them a chance to fix any possible violations. The spokesperson also claimed that the only reason why Google is pushing for a real name account policy is to ensure a safe and trustworthy environment for all their users.

In spite of Google’s best efforts, people are still going to object against their real name policy. But nevertheless, like Twitter, this new facility will allow fans to communicate to their favorite celebrities, without the fear of talking to a creepy impostor. Likewise, this measure will also protect the identity and reputation of the celebrities themselves.

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Written by Yash Karnad

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